Citroën Turkey sales january 2026: solid growth following a record-breaking 2025

The year 2025 will go down in history for the French brand in Turkey. With over 70,000 units sold, Citroën achieved a historic performance, making Turkey its second-largest market globally, second only to France. This spectacular rise reflects the perfect alignment between the brand's product range and the expectations of local consumers. Building on this unprecedented success, Citroën enters 2026 with high ambitions and a very solid foundation. The first indicators for January confirm that the brand is on the right track to continue its commercial offensive.

A dynamic Turkish market to start 2026

The Turkish automotive market continues to show robust health at the beginning of the year. In January 2026, total light vehicle registrations reached 75,362 units, representing a 9.8% increase compared to the same period last year. While this overall volume shows sustained demand, it is worth noting that this month of January does not set an all-time record for the country, as the market has seen higher peaks in the past. Nevertheless, the trend remains positive, driven by a constant renewal of the car fleet and an increasing appeal for new technologies.

In this context of moderate but real growth, Citroën manages to stand out. The brand recorded a 9% increase in its volumes, with a total of 3,437 units delivered in January alone. This performance allows Citroën to consolidate its presence at the top of the manufacturers' rankings. The brand has climbed to 9th position in the overall market, placing just behind Opel but ahead of its compatriot Peugeot. This strategic positioning within the Top 10 confirms Citroën's stability in an increasingly competitive market.

C4 X and C3 Aircross: the pillars of growth

Citroën's success in Turkey is largely based on a perfectly segmented range. Unsurprisingly, the Citroën C4 X remains the brand's best-selling model in the country. With 1,034 units sold in January, it ranks 18th in the overall sales chart. Although this model shows a 19.7% decrease compared to the previous year, it remains a favorite among Turkish households, who appreciate its unique silhouette—a blend of sedan and SUV styles. Its spaciousness and suspension comfort continue to attract customers looking for a versatile vehicle.

The big news for the beginning of the year comes from the new Citroën C3 Aircross. The urban SUV made a notable entry into the Top 50 sales in Turkey, securing 36th position. With 491 units sold, it sits just behind the Opel Frontera and officially becomes the brand's second growth engine. This model effectively supports the classic C3 and the recent C5 Aircross, forming a consistent and modern product family. The arrival of the C3 Aircross allows Citroën to diversify its volume sources and no longer depend solely on the performance of the C4 X.

2026: A year of offensive

In conclusion, Citroën starts 2026 in the best possible way in Turkey with confirmed volume growth. While the C4 X shows a slight decline after months of overperformance, the brand can now count on the rising power of its other models, primarily the new C3 Aircross, which is making a sensational entry into the market. This diversification of performance is essential to ensuring long-term market share. With a range that is now complete, refreshed, and above all, available, Citroën has all the necessary assets to make 2026 another successful year in Turkey. The manufacturer proves once again that its international adaptability is one of its greatest strengths.