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Stellantis: new director in India


Stellantis has made the Indian market one of its main growth drivers, producing cars, engines and gearboxes. The Indian market serves as a base for Stellantis to develop its sales in the Asian region, in particular with Citroën, which sells the C3 and C3 Aircross in the countries of the region, thus benefiting from reduced import taxes. Today, the group announces a change of direction with the departure of Roland Bouchara, who is returning to Europe.


As of 1 January 2024, Roland Bouchara will hand over the reins of Stellantis India to Aditya Jairaj, currently Deputy Managing Director of Stellantis India and Head of Jeep India. After six and a half years in India, where he was instrumental in the launch of the Citroën brand, Roland Bouchara will return to Europe to take up another undisclosed position.


Before his departure, Roland Bouchara said: "Throughout my journey at Stellantis India, I have been privileged to witness the dedication and passion of our incredible teams who are driving innovation and shaping the future of mobility. Reflecting on my journey of over 6.5 years at Stellantis India, I have led multi-functional operations across commercial, industrial and product planning. As I leave, I am truly grateful to have had the opportunity to be part of this extraordinary company and I am excited to see Stellantis India continue its journey into a bold and dynamic future".


For his part, Aditya Jairaj, who will succeed Roland Bouchara, said: "It is an honour to lead Stellantis in India. The Group is a constellation of some of the most iconic brands in the global automotive landscape, brands that have driven the evolution of the industry. I would like to thank Roland for his invaluable contribution. As I step into this new role, I am committed to driving continued growth, innovation and sustainable progress with our teams and exceptional partners".


Ashwani Muppasani, COO, Stellantis India and Asia Pacific said, "We thank Roland for his leadership and key role in defining the strategic direction of Stellantis in India during its formative years. As we say goodbye to Roland, we warmly welcome Aditya as he takes on a new role. We remain focused on the future and are confident that this transition will pave the way for new growth and innovation opportunities for the company in the country".


This is yet another change in the Stellantis management team, which will have made a large number of appointments by 2023. The new head of the group in India will face a major challenge to grow the group and revive the sales of Jeep and Citroën, which are struggling on the Indian market.

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