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2023 4-month review - ITALY Car market


Driven by four consecutive months of growth, the Italian car market posted solid growth of 26.9% to 435,681 units, but this good performance, as in all other markets, hides a still significant decline compared to 2019, with the Italian market still at a lower level of 23.3%.

In this context, sales of the

  • ALFA ROMÉO, up 188.48% to 8,914 units, for a market share of 1.61%.

  • CITROËN, up 3.20% to 19,572 units for a market share of 3.54

  • DS up 32.02% to 2,680 units for a market share of 0.48%.

  • FIAT up 5.91% to 65,979 units for a market share of 11.93%.

  • JEEP rose 51.05% to 26,842 units for a market share of 4.86%.

  • LANCIA were up 9.70% to 14,819 units for a market share of 2.68%ùùù

  • MASERATI 1,375 units

  • OPEL were up 12.89% to 18,181 units for a market share of 3.29%.

  • PEUGEOT were up 21.80% to 29,884 units for a market share of 5.41%.

Overall, Stellantis sales rose by 18.56% to 188,246 units, giving it a market share of 34.05%, still well ahead of the Volkswagen group in second place with 89,825 units and a market share of 16.25%. Citroën's sales, which were weighed down by the poor performance in April, have just increased, but the situation should improve now that the Trnava plant has resumed production at full capacity.


In terms of models, the C3 is Citroën's best-selling car, with 10,028 units sold, but its drop in April puts it back in tenth place in the overall ranking. Nevertheless, the C3 remains in third place in its segment, which once again shows the extent of the affection the Italians have for it, even though it is in its last year of sales. Citroën's second bestseller is the C3 Aircross with 5,709 units, ranking 30th and 10th in its segment. The C4 follows with 1,280 units, 8th in its segment, behind the Peugeot 308 and ahead of the DS 4.

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