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2-month report 2023 - ITALY car market


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Following a positive trend for several months, the Italian car market grew in the first two months of the year (+18.2%) to 256,689 units, making it a larger market than France (238,176 units). However, behind these good figures, the real level of the Italian automobile market remains much lower than in 2019, with a decline of 24.58%.

In this context, sales of the

  • ALFA ROMEO, up 164.01% to 3,543 units for a market share of 1.37

  • CITROËN, up 13.08% to 9,262 units for a market share of 3.58

  • DS were up 43.99% to 1,221 units for a market share of 0.47%.

  • FIAT up 3.54% to 33,237 units for a market share of 12.85%.

  • JEEP are up 39.07% to 12,818 units for a market share of 4.95%.

  • MASERATI are 582 units

  • OPEL fell 10.52% to 7,199 units, giving a market share of 2.78%.

  • PEUGEOT are down 14.01% to 11,670 units for a market share of 4.51%.

In total, Stellantis sales are 85,571 units, up 6.03% for a market share of 33.08%, which allows it to be the very large leader with a market share twice that of Volkswagen. Unlike Opel and Peugeot, Citroën's sales are on the rise, proving that the brand's real difficulties lie in France.

Passionnément Citroën Magazine N°14 - january 2023
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In terms of models, after a setback in January and its recovery in February, the C3 is the brand's best seller with 5,308 units and a 33.03% increase in sales, it represents more than 57% of Citroën's sales in Italy and ranks third in its segment. The Citroën C3 Aircross increased its sales by 3.44% to 2,795 units, placing it in 25th place in terms of sales, ahead of the Peugeot 208 and not far behind the Peugeot 2008 (2,995 units and -31%).

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À propos de l’auteur
✍️ Je m’appelle Jérémy K., fondateur du site Passionnément Citroën.
Passionné d’automobile depuis toujours et de Citroën en particulier, je partage chaque jour l’actualité de la marque à travers des articles, essais, analyses et dossiers.
J’ai également créé le magazine Être Citroëniste et la chaîne YouTube Passionnément Citroën, pour faire vivre et transmettre cette passion sous toutes ses formes.
👉 En savoir plus sur moi

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