Citroën wins four awards at the Clean Mobility Awards 2025 in Brazil

Following the resounding success of the Basalt's launch in Brazil, Citroën continues its offensive in the automotive market by strategically positioning itself across key segments. The brand with the double chevron clearly aims to make automobiles accessible to everyone. This approach is reflected not only in competitive sales prices but also in a particular focus on running costs, especially fuel consumption. This strategy has proven successful, as evidenced by the recent collection of four awards at the prestigious 2025 Clean Mobility Awards. This distinction confirms Citroën's commitment to more affordable and environmentally friendly mobility, a significant asset for attracting new customers and retaining brand enthusiasts.

Citroën, grand winner of the 2025 Clean Mobility Awards: a rewarded commitment

Promoted by the AutoInforme agency, the Clean Mobility Awards have become an essential benchmark in Brazil for recognizing the most fuel-efficient models. This initiative aims to certify vehicles that stand out for their energy efficiency in the domestic market, thereby encouraging manufacturers and importers to invest in more sustainable technologies. The award ceremony, held this Tuesday, June 24th, in the Anhembi district of São Paulo, during the Eletrocar exhibition, provided an opportunity for Citroën to celebrate its 106th anniversary in the best possible way, by winning no less than four awards.

Citroën distinguished itself in several categories, affirming its presence across all key segments of the automotive market. The Citroën Jumpy brilliantly won the Utility Diesel up to 2.0 category, demonstrating the efficiency of its solutions for professionals. Following this, the Citroën Jumper was awarded in the Utility Diesel above 2.0 category, confirming the energy performance of the brand's large utility vehicles. In the passenger car segment, the Citroën C3 triumphed in the Entry-level above 1.0 category, highlighting its excellent value for money and controlled consumption. Finally, the brand-new Citroën Basalt, which is already off to a promising start, won in the Compact SUV 1.0 category, confirming its potential for energy efficiency in a highly popular segment. These four distinctions are tangible recognition of Citroën's constant efforts to offer vehicles that are both high-performing and environmentally friendly.

Rigorous criteria for concrete savings

Winning these awards is not a matter of chance. For the 2025 edition, the Clean Mobility Awards relied on official data from the Brazilian Vehicle Labeling Program, developed by Inmetro, using December 2024 as a reference. This exhaustive survey encompassed all automotive manufacturers present in the domestic market, allowing for the distinction of no less than 25 brands and 81 vehicle models. The analyzed panel was broad, including electric vehicles, plug-in hybrids, conventional hybrids, as well as flexible-fuel, gasoline, and diesel models. This methodological rigor guarantees the relevance of the awards and provides consumers with reliable information for their choices.

These distinctions hold particular significance for consumers. Indeed, they attest that the award-winning Citroën models are not only affordable to purchase but also among the most fuel-efficient in their respective categories. In an economic context where fuel costs represent a significant portion of the automotive budget, this argument is a major asset for potential buyers. It concretely demonstrates that Citroën cares about its customers' wallets by offering solutions that combine affordability with cost-effectiveness in use.

Felipe Daemon, Vice President of the Citroën brand for South America, emphasized the importance of this recognition: "Winning the Clean Mobility Award 2025 represents an important step in our journey. This recognition underlines our continuous efforts to promote sustainable and technologically advanced automotive solutions. More than an achievement, it is a motivation for us to continue developing vehicles that combine performance, energy efficiency, and environmental respect, always listening to the demands of an increasingly conscious consumer." These statements confirm Citroën's strategy: to meet consumer expectations regarding ecology and economy.

The year 2025 appears to mark a positive turning point for Citroën. With the dazzling success of the Basalt, hailed as the best launch in Brazil, and the reception of these four prestigious Clean Mobility Awards, the brand with the double chevron highlights a powerful argument: reduced running costs. This aspect, often underestimated, is nonetheless essential for many motorists. By offering vehicles that are not only affordable to purchase but also remarkably fuel-efficient, Citroën is positioning itself as a major player in more sustainable and affordable mobility. These distinctions are tangible proof of the brand's commitment and represent a massive selling point for winning over new customers seeking intelligent and budget-friendly automotive solutions. The future looks promising for Citroën, which seems ready to meet the challenges of the energy transition while remaining true to its values of accessibility and innovation.