Citroën C3: a historic start in Greece to kick off 2026

The first month of 2026 has begun under excellent conditions for Citroën across the European continent. While the brand is confirming its solid commercial health in its main historical markets, it is in Southern Europe, and more specifically in Greece, that it has achieved a truly remarkable performance. Driven by a refreshed lineup and a consistent pricing strategy, the French manufacturer is not just growing; it is dominating. This Greek success is primarily built on the new Citroën C3, which has achieved the feat of rising to the top of its segment's sales, confirming the excellent reception of this fourth generation by Hellenic customers.

The Citroën C3 becomes the absolute benchmark for the B-Segment in Greece

Succeeding a best-seller is always a significant industrial and commercial challenge. The previous generation of the Citroën C3 had already left a strong mark in Greece, regularly appearing on the overall sales podium thanks to its versatility and unique style. The new model therefore carried the heavy responsibility of continuing this legacy while modernizing the offering. The challenge has already been met: for January 2026, the new city car takes the lead in its segment with 520 registrations.

This sales volume allows the C3 to secure an impressive segment share of 13.6%. Beyond its category, this performance propels the French hatchback to the rank of the best-selling car across all categories in Greece for the month of January. This impact highlights not only the model's attractiveness but also the strategic weight of this generation for Citroën. By offering a vehicle that precisely meets the needs of Greek drivers—combining compactness, comfort, and durability—the brand has successfully captured a wide customer base, from private buyers to professional fleets.

A 34% growth leading Citroën to the top of the market

The success of the C3 is not an isolated case; it is the engine of a global dynamic for the brand. In January 2026, Citroën recorded a total of 822 registrations in the Greek market. This figure represents a staggering 34% increase compared to January 2025, a growth rate significantly higher than the local market average. With a total market share of 8.1%, Citroën is now firmly established in the Greek automotive landscape, becoming the second best-selling Stellantis brand in the country, closely following Opel.

This rise in power is explained by the relevance of Citroën's "Accessible Mobility" strategy. The C3 range, which is now very comprehensive, offers engines adapted to all types of use: petrol, hybrid, and electric. The introduction of the ë-C3 version, particularly relevant for the urban centers of Athens or Thessaloniki, helps democratize access to electric mobility. By offering modern technologies, advanced safety systems, and the brand's signature suspension comfort, Citroën provides a value-for-money proposition that currently seems unrivaled in the market.

A first half of 2026 marked by optimism

In conclusion, the new Citroën C3 confirms its status as a vital vehicle for the brand in Europe. This top-tier performance in Greece, where it has secured the number one spot in overall sales, proves that the bet on simplicity and affordability was the right one. In a Greek market where the B-segment represents a major portion of volumes, seeing Citroën grow by 34% is a strong signal sent to the competition.

With a coherent multi-energy offering and world-class comfort, Citroën begins 2026 with renewed confidence. This success in Greece is undoubtedly only the first of many across Europe as C3 deliveries ramp up throughout all networks. The automotive year could not have started better for fans of the brand.chevrons.