The Citroën Berlingo is proving popular in Japan thanks to its special Black Edition.

The Citroën Berlingo holds a significant place in automotive history, widely recognized as the vehicle that truly pioneered the leisure activity vehicle segment with the introduction of its first generation. This model, celebrated for its versatility, comfort, and generous interior space, has successfully captured numerous markets across Europe, where it remains an important vehicle for the brand with the double chevron logo. However, its success extends significantly beyond the continent's borders, as the Berlingo is notably Citroën's best-selling model in Japan. In this market, its unique design and practical features are particularly well-received. To celebrate this achievement and continue attracting attention, Citroën is now putting the spotlight on the Berlingo in the Land of the Rising Sun with the unveiling of a particularly stylish special edition: the "Black Edition," accompanied by an exclusive accessory designed for adventure.

A black edition that elevates the berlingo in japan

Citroën has thus introduced a very distinctive special series based on its flagship leisure activity vehicle to the Japanese market: the "BERLINGO Black Edition". Launched on Thursday, May 8, 2025, at authorized Citroën dealerships nationwide, this version primarily stands out with its unique exterior finish. It features the special body color "Noir Perlanera," giving the Berlingo a more asserted presence and understated elegance, highlighting its characteristic lines while adding a touch of sophistication.

Beyond its exclusive exterior appearance, the Berlingo Black Edition also enhances its capabilities, notably through the standard inclusion of Grip Control. This traction optimization system, well-known to enthusiasts of the brand, significantly improves the vehicle's performance on low-grip surfaces, offering increased versatility. Thanks to an intuitive selector, the driver can choose from four distinct driving modes to adapt to the encountered conditions: Normal mode for everyday use, Snow mode optimizing traction on slippery roads, Mud mode for venturing onto more challenging paths, and Sand mode for driving on loose surfaces. This standard equipment reinforces the adventurous and versatile character of the Berlingo Black Edition, making it even more relevant for those who wish to venture off the beaten path.

This special edition is offered at specific price points in the Japanese market. The 5-seater version of the Berlingo Black Edition has a manufacturer's suggested retail price of 4,410,000 yen (tax included). For those needing more space, the longer 7-seater version, the Berlingo Long Black Edition, is priced at 4,590,000 yen (tax included). Based on current exchange rates, this corresponds approximately to about 26,700 euros for the 5-seater version, and about 27,800 euros for the long 7-seater version. These prices position the Black Edition as an attractive value proposition considering its specific equipment and exclusive styling. Furthermore, the launch of this special edition is an opportunity for Citroën to introduce an equally innovative and exclusive accessory, designed for leisure and adventure activities.

The agre storage & bed kit accessory: versatility and an attractive launch offer

To accompany the launch of the BERLINGO Black Edition and meet the expectations of Japanese customers who are drawn to the model's versatility, Citroën is offering a new exclusive accessory called the "Agre Storage & Bed Kit". This ingenious equipment has been designed to maximize the Berlingo's functionalities and directly targets outdoor enthusiasts, travelers, or simply those who want to make the most of their vehicle's interior space.

The "Agre Storage & Bed Kit" cleverly combines two main functions. On one hand, it provides a modular and optimized storage solution that allows for better organization of the Berlingo's cargo area, making access to belongings easier and the available volume even more usable. On the other hand, it transforms into a comfortable bed kit, ideal for nights spent outdoors or for extended breaks during long journeys. This accessory is a clear invitation to adventure and spontaneity, allowing the Berlingo to be quickly transformed into a ready-to-use mini camper.

The manufacturer's suggested retail price for this particularly relevant accessory is 210,100 yen (tax included), which is approximately 1,270 euros at current exchange rates. However, to make a significant impact and encourage the adoption of this new equipment, Citroën is running a very attractive promotional campaign. For a limited time, if a Berlingo is purchased (potentially including the new Black Edition, although the condition applies to any Berlingo purchase during the period), the "Agre Storage & Bed Kit" is offered at a special price of 100,100 yen (tax included). This represents a substantial discount of 100,000 yen compared to the usual price, a significant saving equivalent to nearly 50% of the promotional price.

In addition to this advantageous discount, buyers of the kit during the campaign will also receive two "Citroën Original Berlingo Container Boxes" manufactured in collaboration with the THOR brand as a gift. These storage boxes are not only robust and durable, but they are also designed to fit perfectly into the Berlingo's luggage space, offering additional organization solutions. Their utility is not limited to the interior of the vehicle; they are also perfect for outdoor use, whether for camping, picnics, or any other activity requiring sturdy storage. This combined offer makes the "Agre Storage & Bed" kit even more desirable for Japanese buyers.

With over 10,000 units sold across Japan across all generations since its introduction in 2020, the Berlingo has clearly established itself as Citroën's success vehicle in the Land of the Rising Sun. It has become the face of the brand, appreciated for its functional and friendly design, unparalleled storage space, and reassuring driving qualities. It is therefore perfectly logical that Citroën continues to support this popular model by launching a special edition that suits it perfectly. The "Black Edition" brings a touch of elegance and strengthens off-road capabilities with standard Grip Control, while the "Agre Storage & Bed Kit" further pushes the versatility for which the Berlingo is renowned. This winning combination, coupled with an attractive launch offer for the accessory, should allow the Berlingo to continue its momentum and consolidate its leading position for Citroën in the dynamic Japanese market.